Rolex Datejust - Oyster, 31 mm, Oystersteel and white gold
Ref: 278274 - USD 10,550

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Rolex
Datejust
Oyster,
31 mm,
Oystersteel and white gold
Ref:  m278274-0035
USD 10,550 * 

Datejust
Oyster,
31 mm,
Oystersteel and white gold
Collection

Ref:  278274
USD 10,550 * 
Tariffs January 2025
* Suggested retail price (United States, VAT not included)

Make a date of a day

This Oyster Perpetual Datejust 31 in Oystersteel and white gold features an azzurro-blue floral-motif, diamond-set dial and an Oyster bracelet.


Azzurro-blue dial
 

Floral motif 
 

The floral-motif dials combine three different finishes – sunray, matt and grained. High-technology finishing techniques were required to create this motif, a shining example of refined dial-making expertise. The textural effects are further enhanced by 24 diamonds of varying sizes, which illuminate the centre of each flower.

Fluted bezel
 

A Rolex signature 
 

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

White Rolesor
 

A meeting of two metals 
 

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

The Oyster bracelet
 

Alchemy of form and function 
 

The Oyster bracelet is a perfect alchemy of form and function, aesthetics and technology, designed to be both robust and comfortable. It is equipped with an Oysterclasp and the Easylink comfort extension link, also exclusive to Rolex. This ingenious system allows the wearer to increase the bracelet length by approximately 5 mm, providing additional comfort in any circumstance.

The Cyclops lens
 

A magnifying lens 
 

The Cyclops lens is one of the most distinctive Rolex features, and one of the most recognizable. Named after the one-eyed giant of Greek mythology, the Cyclops lens magnifies the watch’s emblematic date display for easy reading. Behind the Cyclops, as with every feature of a Rolex timepiece, lies a history of invention, research and development, and the endless search for perfection.

2236 Movement
 

Superlative performance 
 

The calibre 2236 is a new-generation self-winding mechanical movement entirely developed and manufactured by Rolex. Fitted with a Syloxi hairspring in silicon, patented, it offers a superlative level of chronometric performance. Insensitive to magnetic fields, the Syloxi hairspring provides great stability in the face of temperature variations and remains up to 10 times more precise than a traditional hairspring in case of shocks. Its patented geometry ensures its regularity in any position.

Technical details

m278274-0035 

Dial
  • Dial : Azzurro blue, floral motif set with diamonds
  • Gem settings : 24 diamonds in 18 ct gold settings
Case
  • Case : Oyster, 31 mm, Oystersteel and white gold
  • Oyster architecture : Monobloc middle case, screw-down case back and winding crown
  • Diameter : 31 mm
  • Material : White Rolesor - combination of Oystersteel and white gold
  • Bezel : Fluted
  • Winding crown : Screw-down, Twinlock double waterproofness system
  • Crystal : Scratch-resistant sapphire, Cyclops lens over the date
  • Water resistance : Waterproof to 100 metres / 330 feet
Movement
  • Movement : Perpetual, mechanical, self-winding
  • Calibre : 2236, Manufacture Rolex
  • Precision : -2/+2 sec/day, after casing
  • Certification : Superlative Chronometer (COSC + Rolex certification after casing)
  • Functions : Centre hour, minute and seconds hands. Instantaneous date with rapid setting. Stop-seconds for precise time setting
  • Oscillator : Syloxi hairspring in silicon with patented geometry. High-performance Paraflex shock absorbers
  • Winding : Bidirectional self-winding via Perpetual rotor
  • Power reserve : Approximately 55 hours
Bracelet
  • Bracelet : Oyster, three-piece solid links
  • Material : Oystersteel
  • Clasp : Folding Oysterclasp with Easylink 5 mm comfort extension link

 
 
 
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