Anonimo watches combine rugged Italian sports-chic with sharp and functional design. The dials are a model of understatement, free from any irrelevant details to ensure they remain legible under all circumstances... like at the wheel of a racing car driving at top speed!

Unlike the format of Formula 1, the booming TCR category sees 330+ hp touring cars competing against each other, sometimes door-to-door, in sprint races. This year, two "Leopard blue" cars will be easy to spot on the various international circuits with young talented drivers Jean-Karl Vernay and Stefano Comini.

The two Anonimo-branded cars are set to line up next Sunday on the circuit in Sochi, the host city of the most recent Olympic Games. By supporting the motorcycle racing and TCR championships, Anonimo plans to extend its intercontinental presence.

Doubtless this watch brand – born in Italy but now based in Switzerland – will soon be launching a special "racing" model...


Founded in Italy in 1997 and now based in Switzerland, Anonimo perfectly combines Swiss precision with rugged yet elegant Italian sports chic. Anonimo watches are a contemporary reinterpretation of the renowned professional watches once produced on the banks of the Arno for combat divers from the Marina Militare. Pioneering in the use of bronze in watchmaking, to work this alloy Anonimo relies on the exclusive expertise of Florentine craftsmen, who have been making cases since 1939. The Militare and Nautilo collections are characterised by stringent, elaborate yet functional design.